
Social Media Management
Teemax Cakes & Pastries

The strategy
We shaped the work around what the project needed to change, then built the execution to support that direction.
01
Use short-form video to bring the product experience closer to the audience.
02
Balance Reels with carousels so the content mix did not rely on a single format.
03
Maintain visual and messaging consistency across both social platforms.
What we delivered
The work behind the outcome.
Three months of Instagram and TikTok management built around a practical mix of Reels, carousels and product-led content.
Instagram management
TikTok management
Reels
Carousels
Content planning
Copy and publishing support
The strategic takeaway
A manageable content system is often more valuable than chasing constant novelty. The goal was consistency without monotony.
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